The Value of Speed

Speed could be the single biggest competitive advantage that a company has. If you don't believe me, see below for the benefits of speed in running a successful organization:

  • You develop ideas before your competition, giving yourself first-mover advantage
  • You are responsive to customer issues and resolve them quickly
  • You have a culture focused on speed so decisions can be made (and reversed) easily
  • You can take advantage of sudden shifts in the marketplace and in the needs of your customers
  • You get products and services out to market quickly
  • You rapidly move forward with new strategies and organizational changes
  • You maintain flexibility and responsiveness in everything you do
  • You empower your employees to address opportunities and challenges quickly

Is there any other single element of your business that can create that many opportunities for success? Take advantage of being fast and responsive and don't hit your head on the way up!


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